Susan – Customer Success Manager at MidSouth Tag & Label
Background:
Susan Baxter, who was recently promoted to Customer Success Manager at MidSouth Tag & Label, has been an integral part of the company for 20 years. Her career at MidSouth began after a move to Birmingham from her previous role, which brought her to the area. Susan’s transition from the hotel industry to the tag and label sector has been marked by her dedication to building strong, lasting relationships with clients. Many of these relationships span years, reflecting Susan’s commitment to understanding and meeting her clients’ needs. This long-term trust and familiarity are what Susan values most about her role.
Team Development:
In her new managerial role, Susan focuses on team development and takes pride in fostering growth and confidence among her team members. She especially enjoys watching new hires develop their skills and gain autonomy. Susan finds fulfillment in helping her team build their confidence and improve their performance, marking a key aspect of her responsibilities and career satisfaction.
Favorite Projects:
Susan’s favorite projects often involve breaking away from routine and bringing creativity to the workplace. One of her highlights is organizing the annual Christmas “elfing” event at MidSouth. This special project involves planning and executing the distribution of treat baskets and gifts to employees. Susan enjoys this festive initiative because it not only brings joy to her colleagues but also showcases her ability to infuse fun into the workplace while celebrating the holiday season.
Company Culture:
The supportive and caring culture at MidSouth Tag & Label is something Susan deeply values. The strong sense of camaraderie among her colleagues, many of whom she has worked with for decades, creates a positive and cohesive work environment. Susan describes the culture as one where teamwork and mutual support are paramount, and where personal connections extend beyond the workplace. This supportive atmosphere contributes to the company’s success and enhances the overall work experience. She continues every day to keep customers moving with tough logistical tagging and takes special care to do so.
Hobbies and Interests:
Outside of work, she enjoys spending time with her dog and three cats, who bring joy and companionship into her life. Her son, who is currently attending university, has also gained experience as an intern at MidSouth Tag & Label, further connecting her personal and professional life. Susan is an avid reader, often juggling two books at a time. This passion for reading is a cherished hobby that provides relaxation and enrichment outside her busy professional life.
Vision for the Future:
Looking ahead, Susan is enthusiastic about the evolving trends in the tag and label industry, such as advancements in barcode technology and sustainability practices. She is particularly interested in the potential shift from UPCs to QR codes and how this could impact the industry. Susan is also mindful of sustainability, including the use of recycled materials and eco-friendly practices. She views these changes as opportunities for MidSouth to adapt and innovate while continuing to deliver exceptional service to its clients.